Hey Home Service providers

Are you ready to grow your customer list?

Industries include

  • HVAC
  • Plumbing
  • Electrical
  • Landscaping
  • Roofing
  • Garage Door
  • Building Supplies
  • Solar
  • Homebuilders
  • Powerwashing
  • Storage
  • Home Security

The missing piece to expanding your business

It hasn’t been easy out there for home service providers. These days it seems like everyone is struggling to find good people to hire and inflation/supply chains aren’t helping. How is it possible to grow your business in this time? The solution is digital marketing. We can help you reach new customers or even find job candidates. And unlike traditional advertising you’ve used in the past like TV or billboards, digital marketing has trackable ROI. So you know exactly where your money is going and what the results are.

Marketing without the frustration

Rock City Digital is a new kind of agency. We’re rooting for your success and stand by a commitment to hard work and honest business.

No sneaky contracts. No hidden fees.

We reply to every message within 24 hours

Performance-based services: We get the job done right

Proudly an Arkansas company

Powerful marketing services from good, local people

As your new marketing provider, Rock City Digital brings you closer to your goals. Every service we offer is backed by the sincere intention to only do the best possible work for your company. We will never recommend services that don’t make sense or implement strategies we aren’t confident in. You’ve worked hard to build your company and we honor that.

Get more customers

Keep the phones ringing with good, qualified leads

Grow your brand

Establish your business as a major player in your expanding service area

Build your team

Find and hire new talent with recruitment-focused digital marketing

All services

See the individual services RCD offers Home Service providers

Home service providers in Arkansas trust our award-winning work

We’re not here for the accolades but we don’t turn them down either. Rock City Digital is proud to have been recognized as a leading marketing provider in the state of Arkansas. By specializing in the Home Services, we’re able to directly impact local companies by providing great marketing help and (officially) award-winning service.

Home Services FAQs:
Your digital marketing questions answered

As if advertising wasn’t confusing enough, then came along digital marketing. The lingo is wordy and it changes all the time — okay, as Marketing Geeks we kinda love that about it. But we understand most people will have questions about these services and we’re happy to answer them. To start the conversation, here are some commonly asked questions from business owners in the Home Services industries.

Is a home services website important?

Whenever someone needs to hire a home service contractor, they are looking for a professional they can trust – and they will look for a website first. Your website gives them all the information they need to know all in one place. Customers are looking to see where you’re located, your hours of operation and contact information, what services you provide, how to book your services, and how much it’s going to cost.

Think of your website as your digital sales rep promoting your business 24/7. Meaning, it needs to be useful, informative, and up-to-date. A good home services website will need to be maintained regularly with updated customer reviews, current and upcoming promotions, and needs to accurately reflect your services as your business evolves. A good website should have updated team photos so the technicians they see online are the ones they can expect to see at their homes.

Your website lays the foundation for all other marketing efforts – Google Ads, SEO, and social media are meant to drive users to your website where they can convert. So, before you spend money on other marketing avenues, you’ll want to make sure your website is rock solid.

What is SEO and how will it help me grow my home services business?

SEO stands for Search Engine Optimization. It’s how your business shows up when local customers are looking for the service you provide. When a local customer searches for a roofing company, they’re ready to buy and are looking for the right roofer to call. So, how do you show up at the top of the page?

Our SEO strategists are experts in the process; they leverage a variety of tools and techniques to make your site more visible and search-friendly for algorithms so you show up when potential customers are looking for the service you provide. The best way to take advantage of SEO is to pair it with a well-developed website. This completes the user experience so not only do customers click to your website, but they ultimately choose to give you their business.

What are Google Ads?

While SEO focuses on organic search performance, where your website gets visibility based on how useful and search-friendly it is, Google Ads are another way to show up at the top of the page. This form of paid search is a fast way to get your ads in front of a prospective customer who is searching for your service right now. Even better, paying for GoogleAds will get your plumbing ad in front of people in the neighborhoods and cities you want to target.

Google Ads are a quick and effective way to get visibility, but they work best in-tandem with SEO. You can jumpstart your marketing and start capturing leads while your SEO efforts build traction.

Is social media important for my home services business?

Social media is a powerful tool for home services businesses to connect with their target audience, showcase their expertise, and build brand loyalty. At Rock City Digital, we understand the significance of social media in today’s digital landscape and can help you leverage it effectively to grow your business and reach new customers.

How will I know what I need to grow my business?

As a business owner, you’re juggling a lot of responsibilities. Understanding what marketing services will help you reach your goals is a hefty decision. We recommend scheduling a call with a member of our team to talk through your goals, budget, and priorities. We will tell you what you need – and will even tell you what you don’t! Like our home service clients, we take a no-fluff approach. If we aren’t a good fit for your business, we will refer you to an agency or marketer who will be a better fit for your needs. Our goal is to deliver results that grow your business.

How much will these services cost?

Marketing costs depend on your goals and what services your business needs. We understand business owners want certainty when it comes to pricing. For an accurate quote, it’s best to schedule a call with a member of our team who can help you determine what’s needed for you to reach your goals.

Digital marketing help for home service providers

Connect with us for a personalized strategy that works for your small business.