We are Hiring a Social Media Strategist
Rock City Digital is digital marketing agency based in Little Rock, AR. Working exclusively with local, service-based businesses, we’re known for our award-winning culture, collaborative team, and a no-drama, high-performance work environment. Our mission is simple: do great work, with great people, yielding great results for our clients.
We offer competitive pay, generous benefits, and a true work-life balance—including 20 days PTO, half-day Fridays, 401(k) match, health insurance, and profit sharing.
We’re looking for a Social Media Strategist to lead our Social Media team and oversee client strategies across Facebook, Instagram, and LinkedIn. You’ll manage one full-time copywriter and a contracted photographer, ensuring that all content is on-brand, engaging, and aligned with client goals. This is a hands-on, creative, and strategic role that combines people management with campaign and creative oversight. You’ll work closely with clients to set direction, while empowering your team to execute at a high level.
You won’t be doing it alone, this role comes with a dedicated Project Coordinator who will handle much of the behind-the-scenes admin work, scheduling, and follow-up emails. This allows you to focus on client relationships, strategy, content ideas, timelines, and quality control, while knowing the operational details are getting handled.
This is a client-facing role that requires someone who thrives in a fast-paced agency environment, loves to stay organized, and knows how to keep creative teams focused and on schedule.
- Lead client kickoff meetings and quarterly strategy meetings; may require occasional in-person meetings.
- Create overall social media strategy documents and client content shot lists.
- Manage and oversee client communication (with coordinator support).
- Assign project tasks (i.e. photo editing, copywriting) to the Social Team (with coordinator support).
- Quality check all deliverables before sending to clients.
- Provide clear and productive feedback on messaging, copy, and visuals.
- Monitor social media trends and share insights with your team.
- Manage client off-boarding (with coordinator support).
- Oversee all content organization (with coordinator support).
- Ability to read and analyze data and reports.
Tools we use:
Monday.com, Slack, Air.inc, Sprout Social, Meta Business Suite, Google Meet, and all other programs within Google Office Suite
- Strong marketing background with deep understanding of digital strategies.
- Creative thinker with photography and visual storytelling skills – able to guide shoots, shape content direction, and ensure a cohesive brand look across platforms.
- Action Oriented – does not like to be handheld or micromanaged.
- Team player – steps up to support the team and keeps them in mind when making decisions.
- Growth Minded – find problems and provide potential solutions to improve teams and the agency as a whole.
- Exceptionally organized with a high attention to detail.
- Clear, confident communicator with clients and internal teams.
- Proactive problem solver who anticipates issues before they escalate.
- Flexible and adaptable—comfortable switching between different clients and industries.
- Calm under pressure and able to juggle multiple priorities with ease.
Preferred Experience
- 2–5 years of social media marketing experience at a creative or digital agency.
- Confident photography skills to execute concepts and trending content.
- Proven experience managing social media projects, campaigns, or teams.
- Strong understanding of social media best practices, trends, and analytics.
- Familiarity with Meta Ads.
- Proficiency with project management software.
- Experience managing both internal staff and contractors.
- Excellent written and verbal communication skills.
“Our goal is to hire the smartest people in the business and let them do their thing! We believe that work-life balance, autonomy, and freedom provide an amazing place to work but the only way to truly offer that is by hiring the right people. People who are action-oriented and will tackle problems head-on when they find them, people who operate with a growth mindset by always staying curious and willing to grow and change, people who are intentional with their time, and people who are true team players. We believe this is our winning formula for creating not only a fun work environment but also one that respects you as the adult that you are. If this sounds like you, you may want to apply!” – Kait Hill, Owner
4.5 Day Work Week
Flexible Work Schedules
Generous PTO Plan
Choose your own holidays
Paid time off Dec 25-Jan 1
What are your core values?
What is your work schedule each week?
We work Monday – Thursday 8 – 5 pm and Friday 8 – 12 pm CST. There is flexibility in your schedule so if you need to go to a Doctors appointment, you don’t have to take PTO but you may need to make it up somewhere in the week.
What kind of clients do you work with?
Our Social Media clients are in a wide variety of industries. To name a few: pest control, legal services, healthcare/medical spa, dry cleaners, and more. We do not work in e-commerce.
What is your PTO policy?
A new employee will get 14 days of PTO during their first year of employment and 20 days after the first full calendar year.
Are there any special perks?
We like to think we have a lot of perks here at RCD! We believe that if you work hard and produce great results, that you should have the freedom and flexibility you need to live a full life. We work a 4.5-day work week, offer an amazing PTO policy, have flexible schedules, and get to work from home. We also take off the week between Christmas & New Year’s Day.
“Working at Rock City Digital has been an amazing experience, especially as the first international team member. From the start, I felt welcomed and valued, even while working remotely. They truly listen to my ideas and suggestions, and I love how open they are to trying new things. One thing I really appreciate is the “pat-on-the-back” recognition, where you’re acknowledged for aligning with the company’s core values. It’s such a great feeling and motivates me to do my best. The team is super supportive and always encourages me to grow and improve. The company culture is amazing! Plus, there are fun perks that make working here even better. The best part is the fun and talented colleagues. I’m lucky to work with such great people who make every day enjoyable. Even meetings, which can sometimes be boring, are actually fun at RCD. Even though I’m far away, I never feel disconnected from the team. I’m so glad to be part of a company that makes work feel meaningful and enjoyable.”
Abby
Junior Web Designer since 2024
senior web geek since 2021
With Rock City Digital
Cover letter not required. Please tell us why you’d want to work at Rock City Digital in the box provided below.
