Google Ads Services

The perfect digital marketing strategy for your business will depend on your industry, your budget, your current online reputation, and your long-term goals for your business. But no matter what your situation, some mix of organic, content-driven SEO and Google Ads services will be of the most benefit to your company. And (as good geeks should!) we’ve got the research to back that up!

google ads Offers Quick Entry

Whether you’re a new business or new to digital marketing, Google Ads can help you stretch your marketing budget and funnel potential customers to your site. SEO is incredibly important, but it takes time to climb in the rankings. You can fill that gap with RCD’s Google Ads services and show up at the top of Google results the same day you launch your campaign!

google ads Can Boost Your Organic SEO Results

Even if you’re already ranking organically, Google Ads can help you take those awesome results to the next level! Did you know that people are 93% more likely to click on a website that’s listed more than once in the first five search engine results? 

This happens because our brains automatically assign value to search engine results. When a company is listed twice, it lends your brand authority. (Did we mention we’re also psychology geeks?)

1. kick-off call

It starts with a kick-off call. Like businesses, our kick-off calls come in all shapes and sizes. It’s a must for our geeks to understand your goals to effectively develop a strong GoogleAds strategy. During our call, we’ll learn about your business and talk about your growth goals so you can get the most for your money. More leads. More phone calls. Converting people who find you online. It all starts here.

What to Expect

• Learn: Your project manager will ask a lot of questions and dig into exactly what makes your business stand out from competitors.
• Gather: Then, we’ll access your website, gather any needed logins, and ensure your GoogleAds team is set up to start right away.
• Forecast: Finally, your project manager will chat timeline and deliverables so you stay in-the-know.

2. expert strategy development & Launch

During the first 2-3 weeks, our GoogleAds geeks build your campaigns, perform keyword research, and create ads. Once the campaign is launched, it’s all about refining. From optimizing keywords to setting cost-per-click benchmarks, our experts know how to leverage Google’s machine learning to expedite results. Then, we’ll share our findings, strategy, and identify the areas of opportunities we know will make the biggest impact for you.

What to Expect

• Meet: After this first month, you’ll meet with your GoogleAds geek and project manager where you’ll get an in-depth breakdown of their research and strategy.
• Action: Meanwhile, your GoogleAds geek will launch your campaign and optimize.

3. data-driven results

GoogleAds is a game of constant adaptation, and we’re equipped to play the long game. With access to regular, detailed reporting delivered to you monthly, you’ll never have to guess what’s happening with your ads or how we’re adjusting to keep your business competitive and showing up at the forefront of your market. Whether it’s adding extensions like a map pack or adjusting ad groups, our experts understand your industry. We know how to speak the lingo and communicate that to GoogleAds. 

What to Expect

• Transparent Reporting: You’ll receive an automated report each month directly in your inbox on the first of every month showing your key performance indicators.
• Understanding the Numbers: Then, your project manager will analyze that data and deliver an in-depth review that details the content produced by your team and relevant findings.
• Action That’s Adaptable: Driven by data, your team takes action on what’s working, identifies areas of opportunity, and adapts as algorithms change so your campaigns are always on the up, year over year.