Northwest Arkansas Social Media Marketing

Rock City Digital provides social media marketing for small-to-medium-sized businesses all over Bentonville and Northwest Arkansas. Our Social Media Geeks will help you build brand awareness, develop a unique voice, and create meaningful connections with your audience.

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Digital Marketing Agency Owner Kait Hill
Digital Marketing Coordinator Kelli Campbell
Digital Marketing Account Manager Nikki Roark
Web Designer Daniel Grayling
Josh Nguyen Senior Social Media Manager
Little Rock Digital Marketing Team

Rock City’s Brand of Social Media Marketing

At RCD, we understand that social media is about more than advertising specials. It’s an opportunity to engage and delight your core customer base with your brand’s story. None of that corporate stock photography and b-roll for our customers! We want you and your team in front of the cameras, telling your story in a way that only you can. 

Hate the idea of being on camera? That’s where Naomi and Josh come in! You’ve never met more competent and charming goofballs than these two. With years of experience under their belts and a genuine love for what they do, they’re pros at putting our clients at ease and bringing out the best in everyone they work with. (And don’t forget about the magic of post-production and editing!)

Our Social Media Marketing Process

1. discovery

First, our social media experts will sit down with you to discuss your goals for your social media marketing campaign. Are you trying to increase brand awareness? Increase conversations and touches with your audience? Promote your services or products?

Then we’ll dive into demographics–what does your average customer look like? What are their behaviors and expectations? Where do they live? We’ll use this information to choose the best platforms and messaging for your campaigns.

2. creation

Next is the fun part! Our Geeks will use the information you gave them to create unique and compelling content designed to help you achieve your goals! We’ll shoot video, take photos, plan posts, complete keyword and hashtag research, and create display graphics designed to compel and convert!

After you’ve approved the content, it’s on to the next step!

3. execution

Now we execute the campaign across your chosen social media platforms. We plan every detail down to the wire. From hashtags and demographics to the exact time of day your campaign is launched, no detail is too small for our Social Media Geeks to handle.

4. data gathering and analysis

And the fun (fun for the Geeks anyway) doesn’t end there! After your campaign is launched, we gather performance data from each platform to tweak and further our next campaign efforts! Refining your audience, changing up the messaging, adding more video, using competitor research… we’re always looking for ways to improve your results!

1. Initial meeting to Kick things Off

This is the stage where we first start "dating". Ya know...we start getting to know you some and see what your goals in life are. We get to learn the personality of your brand and voice so that way we can gain an awareness of what kind of "person" you are.

2. creation

Next is the fun part! Our Geeks will use the information you gave them to create unique and compelling content designed to help you achieve your goals! We’ll shoot video, take photos, plan posts, complete keyword and hashtag research, and create display graphics designed to compel and convert!

After you’ve approved the content, it’s on to the next step!

2. developing strategy

After we kick things off, we put together an organic search strategy that makes your site discoverable through Google so that your prospective clients can find you. This includes conducting major research on keywords and competition. Being optimized for search is a big formula and opportunities vary on a case by case basis so we don't want to get too technical.

3. time to launch!

Following the delivery of our SEO strategy, we review any addition feedback then start getting to work! This is where we actually get to pull out our magic wand of sorts, say a few magic words, and boom! We sprinkle our magical SEO dust all over and begin optimizing your site.

Instagram Social Media Comments Hoggs Meat Market

bentonville social media marketing

Whether you’re in Bentonville, Fayetteville, Rogers or another area of Northwest Arkansas, it’s important your social strategy resonates with your audience. It’s this consistent combination of creativity, catchiness and personalization that audiences love. Putting it all together can seem daunting at first, but think of our Social Media Geeks here in Northwest Arkansas as your home team! We’re your local resource ready to partner with you to develop engaging content that connects customers to your brand!

Looking to grow brand awareness on Facebook? Promote your products or services on Instagram? Maybe even recruit new talent on LinkedIn? RCD is here to help you stand out from the crowd and tell that story in a way that’s fresh and creative!

Educational Resources

Social Stats Straight from the Geeks

Did you know that over 4.57 BILLION people use social media worldwide?? And each of those users spends an average of two and a half hours on social media platforms every day. And these numbers are only trending upwards as accessibility rises and new platforms are introduced. 

It is no longer optional to be on social media as a business. If you don’t have a social media presence as a consumer-facing business, you may as well not exist. Social media is so much more than updates on company news. Now, social media is how you familiarize customers with your team, share your company culture, engage with your customers and augment your SEO strategies. 

  • 54% of social browsers use social media to research products (Salesforce)
  • 90% of people on Instagram follow a business (Instagram)
  • 83% of people use Instagram to discover new products and services (Instagram)
  • 54% of all people surveyed want marketers to put out more video content (Hubspot)
  • Answering a complaint on social media can increase customer advocacy by 25% (Convince and Convert)
  • 79% of consumers expect brands to respond within a day of reaching out (Sprout Social)

And this is just the tip of the iceberg! We whittled this stack of stats down from hundreds that our Geeks offered up when we asked. For more information about why you should be developing a cohesive social media presence, contact our social geeks today!

Why partner with the best northwest arkansas social media marketing company?

If you’re here — doing the research on social media marketing companies — then you already know social media marketing is a vital part to the success of any modern day brand. Partnering with our team of professional social media managers means gaining years of industry expertise and a cutting-edge marketing toolkit, all while freeing up your in-house resources, saving you time, and driving up ROI.

We’re not bragging when we call ourselves the best digital marketing company on the block. We’ve spent years developing a crew of marketing professionals whose passion borders on obsession. 

Our Geeks don’t just develop–they deliver. So when you’re ready for results, contact Rock City Digital!


Videos we recommend


$1,500/Month for 1 channel

Full social media strategy plan
Original, creative concepts
An entire creative team behind your brand
Original, on-site video content
Monthly performance reports


+$500/Network a Month

Everything included in social management
Eligible social networks are Facebook, Instagram, LinkedIn, Pinterest, or Twitter
Complete different digital strategy for each social network

Full performance reports included


★ ★ ★ ★ ★

Rock City Digital’s impact on our business has been profound and the peace I’ve felt as a CEO with regards to their integrity, work ethic, and ability to deliver upon what they sold me has been crucial in allowing me to stay focused on higher-level projects within our practice. 

Ken, Chenal Family Therapy

★ ★ ★ ★ ★

Rock City Digital has done an incredible job re-doing my company’s website and offering innovative ways to boost sales. Outstanding response times to questions!! I look forward to working with them for a long time.

Michael, Fast Glass Service, LLC

★ ★ ★ ★ ★

Rock City Digital is great in SO many ways! Their staff is prompt, efficient, and wildly talented. They have worked on several projects for me and I have always been very pleased. RCD is one of a kind!

Billie Jean, ProLand Title

★ ★ ★ ★ ★

I met with the great folks at Rock City Digital in late 2016. Not only were they able to build me a sweet website, they were able to do it in a really cost-effective manner. Since then I’ve added in their social media and Google Ads management, and my business has really taken off. They’re literally a call or Facebook message away, and they always take care of me. 

Josh, Game Goblins

You Can Find Rock City Digital in These Cities

Find RCD In Conway

1125 W Oak Street
Suite 206
Conway, AR 72032

Find RCD In Little Rock

417 Main Street
Little Rock, AR 72201

Cities We Serve

Little Rock


Fort Smith



Kansas City


Hot Springs


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Find RCD In Little Rock

417 Main Street
Little Rock, AR 72201

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