Northwest Arkansas SEO Services - The Geek Way

Like most small business owners, you’ve heard all about SEO and how you need to be doing it on your website. But also like most small business owners, you have no idea where to start. Luckily, we do!

You should be spending your time on the thousand and one other things you have to do as a small business owner. Leave the marketing jargon and parsing the website analytics to the geeks! We can help you improve your site traffic, increase your brand visibility, or create a whole new website–whatever you need! 

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Digital Marketing Agency Owner Kait Hill
Digital Marketing Coordinator Kelli Campbell
Digital Marketing Account Manager Nikki Roark
Web Designer Daniel Grayling
Senior Social Media Manager Josh Nguyen

The fayetteville SEO company

It’s not magic, it’s just a team of marketing geeks who love what they do! But the power of the SEO Geeks when they’re set loose on a new account is not to be underestimated… You will notice an increase in conversions, calls, and sales! 

All of our campaigns are custom designed based on your industry, budget, and individual goals. Whether you’re looking for increased brand awareness or just more butts in seats, we’re here to help you achieve those goals.

How did you end up on this page? Because our SEO Geeks are CRUSHING it. 

SEO isn’t a one-time, fix-it solution. It’s an ongoing strategy–a combination of tools and techniques that work together cohesively to pull you up in Google’s search engine rankings. Without a comprehensive SEO strategy, all of your other digital marketing efforts are giong to struggle. Let us give your SEO a fighting chance! 

Our SEO Geeks are obsessed with learning about the newest SEO solutions and tactics and applying them to our client campaigns. We don’t know if it’s watching the stats change from red to green or the glowing customer reviews that makes our job so damn satisfying–but either way, we’re whistling all the way down into the data mines!

For more mixed metaphors and the best SEO from Bentonville to Bella Vista, contact us today!

the rcd seo Process

1. Kick things Off

First impressions can be daunting… but they don’t have to be! Like any relationship, it’s always best to start with open and honest communication. This is where we’ll begin getting to know you. We’ll have an open conversation that involves back and forth dialogue to uncover answers to key questions. It’s here that we’ll set the foundation for beginning developing goals and tactics into a strategy. 

2. developing Strategy

After kicking things off, we  put together a tailored strategy to optimize your discoverability through organic search so that the right audiences can find you. This process includes preparing extensive research on keywords most vital to your business and the competition landscape. There are many considerations and potential levers to pull when it comes to search engine optimization, and the opportunities can vary depending on every situation, so we won’t get too technical here.

3. time to launch!

After discussing feedback and gaining alignment on our SEO strategy, we start putting it into action! This is the point where we actually get to pull out our magic wand of sorts, cast a bit of hocus-pocus, and boom! We sprinkle our search engine optimizing magic dust all over and begin getting your site discovered.

1. Initial meeting to Kick things Off

This is the stage where we first start "dating". Ya know...we start getting to know you some and see what your goals in life are. We get to learn the personality of your brand and voice so that way we can gain an awareness of what kind of "person" you are.

2. developing strategy

After we kick things off, we put together an organic search strategy that makes your site discoverable through Google so that your prospective clients can find you. This includes conducting major research on keywords and competition. Being optimized for search is a big formula and opportunities vary on a case by case basis so we don't want to get too technical.

3. time to launch!

Following the delivery of our SEO strategy, we review any addition feedback then start getting to work! This is where we actually get to pull out our magic wand of sorts, say a few magic words, and boom! We sprinkle our magical SEO dust all over and begin optimizing your site.

our seo process


content creation

There are so many tactics that fall under the SEO umbrella. But the most important by far is content. Content is king, baby. Our Content Geeks use keyword-rich content strategies to develop relevant, high-quality site pages, blogs, and social posts that inform, engage, and delight!


Keyword research

Our SEO Geeks work closely with clients to create custom keyword strategies based on your: 

  • Industry;
  • Competitive Market Research;
  • Target Market;
  • Budget; AND
  • Long-Term Vision.

We also understand that as your company grows and changes, so too should your SEO strategy. We make real-time adjustments based on your feedback and what the data tells us.

ongoing technical auditing

Our Geeks work really hard. So every once in a while, we like to throw them a treat! And for an SEO Geek, nothing is sexier or more fun than a technical analysis. What? We don’t judge how you have fun!

Along with our initial technical analysis of your site, we provide ongoing site audits and maintenance to ensure your website is always up and running.

Authoritative Link building

A link from one site to another is seen in the eyes of search engines as a “vote of confidence.” Through strategically leveraging outside sources of authority relevant to your industry, link building can act as a catalyst to improve your rankings as well as provide useful information to your users. We can assist with helping you build a thoughtful and intuitive list of resources and make them work for you!

competitive page speed

According to the great and powerful Google, page speed is one of the TOP factors in deciding your search engine ranking. Our Design Geeks do everything in their power to ensure that your site loads quickly no matter what devices and browsers are being used.

Educational Resources

What exactly is seo?

SEO stands for “search engine optimization.” Search engines are interfaces like Google, Yahoo, Bing, DuckDuckGo that you use to search the internet. Optimization is just a fancy way of saying “making your website easier to find.”

By making strategic changes to your site and creating relevant, keyword-rich content, Rock City Digital can help you boost traffic and rank higher in search engine results than ever before! 

How does seo work?

Our SEO Geeks make it look easy, but there is a lot that goes into building a comprehensive SEO strategy. All of our SEO efforts are reverse engineered from our understanding of Google’s results algorithms–which get more intuitive and complex by the day. 

Let us illustrate. Let’s say you’re typing something into Google–“breweries near me”, “how to hang a hammock”, “how to not kill succulents”, etc. 

To give you an answer, Google looks at every site it has ever indexed (takes about one millionth of a second) and decides what to show you based on algorithm criteria like relevancy, domain authority, recency, and your personal search history. 

Google’s #1 goal is to give you your answer as quickly and cleanly as possible. If you have to click through to the second page, someone at Google is getting fired. (That’s what we heard, anyway.)

As a business, you want to be in the top three results whenever possible. To make this happen, our SEO Geeks devise strategies and create content built to satisfy Google’s algorithm criteria. The more SEO you build into your site’s infrastructure and the more content you create, the higher you rank. 

Remember, as we mentioned alllll the way at the top of the page (thanks for hanging in there, guy!), SEO is not a one and done process. It’s a long-term strategy that builds over time. But once you get the ball rolling and gain momentum, you’re skyrocketed to exactly where you want to be–#1 on Google! 

If you’re looking for the best Northwest Arkansas SEO company around, contact Rock City Digital! We’re already geeking out about the chance to meet you and help you tell your brand’s unique story.


Videos we recommend

Search Engine Optimization



Keyword research and analysis

Website on-page search optimization
Directory listing updates
Two original pieces of content per month
Ongoing keyword analysis
Additional fees may apply if you have more than one location.


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Rock City Digital’s impact on our business has been profound and the peace I’ve felt as a CEO with regards to their integrity, work ethic, and ability to deliver upon what they sold me has been crucial in allowing me to stay focused on higher-level projects within our practice. 

Ken, Chenal Family Therapy

★ ★ ★ ★ ★

Rock City Digital has done an incredible job re-doing my company’s website and offering innovative ways to boost sales. Outstanding response times to questions!! I look forward to working with them for a long time.

Michael, Fast Glass Service, LLC

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Rock City Digital is great in SO many ways! Their staff is prompt, efficient, and wildly talented. They have worked on several projects for me and I have always been very pleased. RCD is one of a kind!

Billie Jean, ProLand Title

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I met with the great folks at Rock City Digital in late 2016. Not only were they able to build me a sweet website, they were able to do it in a really cost-effective manner. Since then I’ve added in their social media and Google Ads management, and my business has really taken off. They’re literally a call or Facebook message away, and they always take care of me. 

Josh, Game Goblins

You Can Find Rock City Digital in These Cities

Find RCD In Conway

1125 W Oak Street
Suite 206
Conway, AR 72032

Find RCD In Little Rock

417 Main Street
Little Rock, AR 72201

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Find RCD In Little Rock

417 Main Street
Little Rock, AR 72201

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